Is Apple following a trend instead of setting trends like they used to? As smartphone screens are growing bigger, it seems Apple's iPhone will jump in the bandwagon with a larger screen size in its next model, the information comes from The Wall Street Journal.
According to The Wall Street Journal, Asian suppliers have said Apple has started ordering the new screens for the next iPhone. It is rumored the next iPhone will feature a 4-inch diagonal screen, which is already 0.5-inch bigger than the screen of the iPhone 4S.
Apple is rumored to be working with a few known names in the industry for the screens of the next iPhone: South Korean LG Displays Co., Japanese Sharp Co., and Japanese Display Inc.; The iPhone hasn't had a screen size update ever since its very first model in 2007.
Apple is now facing stiff competition from Samsung in the smartphone market; but the iPhone remains a strong brand overall: "The smartphone market has become diverse, but the iPhone still sets the agenda," said Nobuo Kurahashi, an analyst of Mizuho Investors Securities.
According to Kurahashi, Apple is still confident about the performance of its iPhone and it remains a popularity growth engine for the company. Apple is still in a winning position, so at the moment a lower-priced iPhone is out of question: "If Apple ever released a lower-priced iPhone, that would be more of a sign that the changing market environment is beginning to affect the company," said Kurahashi.
Source:The Wall Street Journal